
•
Kalb
to speak at Oct.14 lecture
• Trademark earns
record revenue in 2001-02
• Campus still needs to conserve water
• Moeser decries
the lack of employee pay raises
• Forum celebrates
10th
• Task force continues
tuition study
• Trustees turn
down requests for representation
• School
of Public Health chosen to house $16.5 million 'active living'
program
• Real estate
deal
Kalb
to speak at Oct.14 lecture
Marvin Kalb, former chief diplomatic correspondent for NBC News
and CBS News, will speak Oct. 14 at 6 p.m. in Carroll Hall, Room
111. The School of Journalism and Mass Communication will present
the free, public lecture as part of the Roy H. Park Distinguished
Lecture Series.
Kalb is currently a senior fellow at the Shorenstein Center for
the Press, Politics and Public Policy, where he served as founding
director from 1987 to 1999. He also oversees the center's Washington,
D.C., office and programs, and serves as a lecturer in public
policy at Harvard's John F. Kennedy School of Government.
During his 30-year career as a correspondent and as moderator
of "Meet the Press," Kalb received numerous awards for excellence
in reporting, including two Peabody Awards from the University
of Georgia, the DuPont Prize from Columbia University and more
than a half-dozen Overseas Press Club Awards.
In Washington, Kalb has led two high-profile seminar series addressing
critical issues facing the business and practice of journalism
today. "The Kalb Report," co-sponsored by the Shorenstein Center,
The George Washington University and the National Press Club,
is a monthly public affairs program that features interviews and
panel discussions with both senior journalists and chief executive
officers of major media companies. The Brookings/Harvard Forum
was a weekly program developed in 2001 to provide an opportunity
for journalists, government officials and the academic community
to analyze current developments in the war on terrorism and how
they are covered in the press.
Kalb has hosted a number of television series for the Public Broadcasting
System, including "Vox Populi," a four-part series on citizen
attitudes toward government, and "Candidates `88." He frequently
provides media commentary and analysis through radio and television
interviews and opinion-editorial columns in the country's leading
newspapers and is a regular guest on "The NewsHour with Jim Lehrer."
Kalb has written and co-written seven non-fiction books, including
"Kissinger," "Roots of Involvement" and "The Nixon Memo," as well
as two best-selling novels. His latest book, "One Scandalous Story,"
dissects Washington journalism in the breaking of the Clinton-Lewinsky
scandal in January 1998. It was published by the Free Press in
2001.
Kalb's speech will be the seventh in the Park Distinguished Lecture
Series, which features outstanding mass communication professionals.
The Park Foundation of Ithaca, N.Y., funds the lectures to enhance
its Park Fellowship Program in the School of Journalism and Mass
Communication. Each year the Park Foundation provides fellowships
for 24 new master's and doctoral students to enter the school's
graduate program. In fall 2002, the seventh class of Park Fellows
began their studies.
The lecture series is named for Roy H. Park, who was founder,
chairman and chief executive officer of Park Communications Inc.,
a multimedia company with broadcast and print properties throughout
the United States. Park had a longtime affiliation with the School
of Journalism and Mass Communication, serving on its foundation
Board of Directors from 1981 to 1993 and its Board of Visitors
from 1989 to 1993.
In 1989, he received the North Carolina Award, the state's highest
civilian honor. He was inducted into the N. C. Journalism Hall
of Fame, headquartered in the school, in 1990. He died in 1993.
Trademark
earns record revenue
in 2001-02
The University's latest net licensing royalties and related investment
proceeds represent the strongest performance in the history of
the University's trademark licensing program.
The total, for fiscal 2001-02, was $3.58 million, up about $399,000
-- or more than 12 percent -- from the previous year, according
to a report presented Sept. 25 to the Board of Trustees. After
payment of operational expenses, $2.52 million was available for
general scholarships and $841,393 was available for the Department
of Athletics.
Carolina policies control the use of trademark language and logos.
When businesses receive approval to use these marks, the University
shares in the proceeds through its trademark licensing program.
At Carolina, 75 percent of net proceeds from the licensing program
go toward general scholarships and 25 percent go to the athletics
department.
Carolina continued as the Collegiate Licensing Co.'s (CLC) strongest
performer, followed by the University of Michigan and the University
of Tennessee, said Rutledge Tufts Jr., director of trademarks
and licensing at Carolina.
The University's royalties earned this year represent retail sales
of about $105 million, and the combination of Nike USA and Brand
Jordan established Nike as Carolina's largest licensee, with royalties
of about $885,000, he added.
"While
royalty revenues are extremely important, it may well be that
the greatest impact of a strong licensing program over the long
run is ensuring that commercial uses of the University's marks
resonate with its values as a leading institution of higher education,"
Tufts said.
The Atlanta-based CLC represents the University, as well as more
than 180 universities, bowl games, conferences, the NCAA and the
Heisman Trophy.
The trademark licensing net income available for student scholarships
-- as of June 30 -- represents an increase of about $400,000 from
the previous year, said Shirley Ort, associate vice provost and
director of scholarships and student aid. This money is used for
need-based financial aid and was particularly crucial in the months
before the 2002-03 academic year began, since the University experienced
an overall 10 percent increase in financial-aid-eligible students
from the previous year, she said.
"This
level of increase in our portion of the trademark royalties was
an extremely pleasant surprise, as we had reached a point this
summer when we were scrambling to meet our commitments to an even
greater pool of eligible students seeking need-based financial
aid," she said.
Campus
still needs to conserve water
With
the local community still under emergency water restrictions,
the need to conserve water at Carolina remains as critical as
ever.
As of Oct. 3, only a 144-day
supply of water remained in the reservoirs of the Orange Water
and Sewer Authority (OWASA), the University's
water
supplier.
Along with UNC Hospitals, Carolina is OWASA's largest customer,
and the campus aims to cut its indoor water use by 25 percent
compared to last year.
That effort includes an awareness campaign called "Every Drop
Counts." To learn more about the campaign, go to the Every Drop
Counts web site at www.unc.edu/depts/pubserv/savewater/.
The site includes a printable poster and emphasizes the practical
ways in which students, faculty and staff can help reduce water
consumption.
Also, an Oct. 9 public forum on campus will examine the drought's
impact on the Chapel Hill-Carrboro area and the Piedmont. The
forum will be held at 7 p.m. in 133 Rosenau Hall.
Several Carolina faculty and administrators, as well as OWASA
Executive Director Ed Kerwin, will speak and address questions
about the drought. For additional details, go to www.unc.edu/news/newsserv/briefs/brf09
2702.htm.
Moeser
decries the lack
of employee pay raises
Chancellor James Moeser told Employee Forum members that the lack
of employee pay raises was the biggest disappointment in this
year's state budget.
Moeser also said that he will write a letter to UNC President
Molly Corbett Broad urging her office to push for better salaries
for UNC system employees.
"This
now really rises to the level of the University's top priority,"
the chancellor said at the forum's Oct. 2 meeting.
Moeser said employees here could take "small comfort" in knowing
that the budget gives them an additional 10 days of vacation leave
and keeps health insurance premiums at current levels, though
he noted that premiums rose sharply last year.
On other elements of the state budget, Moeser said that the University
came out relatively well considering that legislators cut UNC
system funding by 2.88 percent. The campus had been preparing
for a cut of as much as 5 percent, and Moeser praised lawmakers
for sparing higher education from greater reductions.
"We
could have seen something much worse," he said.
That said, the University still may see something worse.
Legislators asked N.C. Gov. Mike Easley to cut nearly $67 million
from the budget in order to bring it into balance. That means
the University could see more cuts, though Moeser said the total
reduction likely would be less than 5 percent.
Moeser also noted that Carolina will get a $2.3 million share
of $66.8 million in enrollment-growth funding for the UNC system,
and that qualifying students here will receive some of the $4.5
million granted in financial aid to system schools.
Moeser said another major positive in the budget is that it includes
tuition-remission dollars for graduate students. And it leaves
Carolina's overhead receipts untouched, meaning that 843 people
will still have their jobs funded.
"(Keeping
overhead receipts) is not an abstract issue," Moeser said.
Also at the forum meeting:
* Tommy Griffin, forum chair, announced that he will run for another
year in that post. Forum chairs serve one-year terms with elections
held each December.
* Election results were announced for new
forum delegates who will begin serving on the forum next year.
(See box for details.)
* The forum approved "A Resolution Supporting the University's
Summer Reading Program, In Light of Recent Events and Controversy."
Affirming that the "University's tradition of free speech and
inquiry aids all members of the University community," the resolution
stated that assigning
"Approaching
the Qur'án: the Early Revelations" did not impose religious
beliefs on students but rather served as the "first of many intellectual
challenges to face students in their time at Carolina."
Employee
Forum delegate election results
Divsion
1 - EPA Non Faculty
Term
Ending 12/03: Patricia Vaught, Meredith Clason, Keith Cochran,
Joan Ferguson
Term Ending 12/04: Cheryl Lytle, Amy Gorely, Debra Skinner
Division
2 - Service/Maintanence
Term
Ending 12/03: Chris Koltz, Gary Cocker
Term Ending 12/04: Scott Blalock, Jimmie Hart
Division
3 - Skilled Craft
Term
Ending 12/03: Tommy Griffin
Term Ending 12/04: Mack Rich, Charles Brink
Division
4 - Clerical/Secretarial (Academic Aff.)
Term
Ending 12/03: Mary Ann Vacheron, Shirley Hart
Term Ending 12/04: Mary Johnson, Delita Wright
Division
5 - Clerical/Secretarial (Heath Affairs)
Term
Ending 12/03: Norma Roberts, Nanette Coulon,
Katherine Graves
Term Ending 12/04: Dixie Bloom, Jane Teeter
Division
6 - Clerical/Secretarial (Other)
Term
Ending 12/03: Ruth Williams
Term Ending 12/04: Shanna Fleenor, Cynthia Reardon,
Corrie Mimms
Division
7 - Technical
Term
Ending 12/03: Karen Copeland, Carol Payne,
Matt Todd, Thomas Arnel
Term Ending 12/04: Cynthia Cowan, Syed Mustafa,
Lauren Mangili, Tom Rhyne
Division
8 - Professional
Term
Ending 12/03: Jim Bennett, Roy Caudle, Ray Doyle,
Lynn McPherson, Pamela Siler
Term Ending 12/04: Joanne Kucharski, Lynn Ray,
Mike Hawkins, Stephanie Lombardo
Division
9 - Exec/Admin/Managerial
Term
Ending 12/03: Debra Banks
Term Ending 12/04: C.L. Lassiter
Forum
celebrates 10th
The
Employee Forum celebrated its 10th anniversary Oct. 2, looking
back over a decade as the staff voice at Carolina.
Nine of the 10 people who have served as forum chair were on hand
-- only Margaret Plumb Balcomb, a retiree who now lives in California,
didn't make it. Also at the celebration in the Wilson Library
Assembly Room was former Chancellor Paul Hardin, who approved
the forum's creation in 1992.
"I
was proud of this forum when I left in 1995, and it's amazing
what you've done since," Hardin said in his formal remarks.
Of all the recognitions he received as chancellor, Hardin said,
none meant more than his honorary lifetime forum membership or
the forum's Community Award. That award -- also known as the Three-Legged
Stool Award -- goes to someone who has promoted cooperation and
collaboration between faculty, staff and students.
Hardin also praised current Chancellor James Moeser, saying: "You
support this chancellor -- he deserves it."
Moeser also spoke as part of the celebration, and he began his
remarks by quoting something Hardin had said at the time of the
forum's birth: "It is important for the administration to know
on a regular basis what members of the University's immediate
family are concerned about and vice versa."
Moeser said that sentiment is "as true now as it was then."
"The
forum's mission is to serve as a voice for staff employees, without
whom this University could not function," Moeser said. "And that
voice was heard by my predecessors and continues to be heard by
me."
Not only has the forum been heard, Moeser said, it has been heeded.
Positions taken by the forum have led to such actions as the creation
of a compensatory time-off policy for SPA exempt employees and
the dedication of staff development fund monies to enhance the
Educational Assistance Program.
Another mark of the forum's importance is the fact that its members
represent staff on the many campus committees "that make the University's
business go forward," Moeser said.
Perhaps most notable, he said, was that Jane Stine, a former forum
chair, served on the search committee that recommended him to
be chancellor.
Moeser closed his remarks by saying that the forum continued to
fulfill the need that Hardin identified 10 years ago -- giving
voice to "what members of the University's immediate family are
concerned about and vice versa."
Kay Hovious, the first forum chair, echoed that theme. She also
noted that employees didn't always have a seat on important campus
committees as a matter of course as they do now.
"Even
locating a list of committees was difficult in the beginning,"
she said. "When the chancellor and the media describe the University
community today, students, faculty and staff are recognized as
its three components. This has not always been the case."
But while the forum has established itself as a staff voice, it
needs to take a more active role in advocating for employees on
issues such as better compensation, Hovious said. She also questioned
whether the University had done enough to improve compensation,
an issue she said has hurt morale. "What's good for staff is always
good for the University," she said.
Task
force continues tuition study
Peter
A. Ornstein has been a professor at the University for 29 years
now, the past three-and-a-half as chair of the Department of Psychology.
Throughout his long career at Carolina, Ornstein has seen dozens
of his colleagues come and go. In his current job, he has been
forced to pay more attention to these comings and goings because
one of his chief responsibilities is to keep the best of them
here. It's proven to be a daunting -- and unending -- task.
Once, the pull of institutional loyalty was enough to thwart the
lure of a bigger paycheck elsewhere. But not anymore, Ornstein
said.
In his brief tenure as chair, Ornstein has hired 14 faculty members.
Some were hired to fill new positions. Others replaced professors
who had retired or died. But two left for other universities after
they had been offered an amount of money that Ornstein could not
afford to match.
Ornstein's challenge, in many respects, is shared throughout every
department and every school of the University, and it was a focus
of discussion at the latest meeting of the newly configured Student
Tuition Task Force that was held Sept. 26.
Ornstein is one of 21 members who comprise a group that is again
being co-chaired by Executive Vice Chancellor and Provost Robert
Shelton and the student body president. This year's president
is Jen Daum. Other members include faculty members, students,
trustees and administrators.
This is the second such task force that Shelton has co-chaired.
Last year's task force had to compress its work into a few meetings
in December and January.
At the first meeting of this group, Shelton distributed an array
of statistical data for task force members to analyze. Information
ranged from students' average household incomes to how Carolina's
tuition ranks with its peers.
The next task, which will be the focus of the upcoming meeting
on Oct. 10, will be to identify the principles on which the task
force should base its recommendations.
Additional meetings will be held Oct. 31, Nov. 14 and Dec. 12.
Whatever recommendations the task force makes will be presented
for action to the University Board of Trustees early in 2003.
The board will then forward its recommendations to the UNC Board
of the Governors.
The dilemma that Ornstein described at the Sept. 26 meeting, many
people believe, lies at the heart of the need to raise student
tuition.
A key to remaining a great university is maintaining Carolina's
ability to recruit top-notch students. Students, in turn, are
drawn here in part by the reputation and quality of the faculty.
And, in this context, three facts loom large.
The first one is that student tuition here still ranks in the
bottom quartile of its peer group even after the string of three
straight $300 campus-initiated tuition increases.
The second is that one of the most glaring weaknesses of the University
right now is the gap between what faculty members are paid here
and what their counterparts are making at other elite universities
with which Carolina competes.
The third is that that gap is not likely to be closed any time
soon with state pay raises.
State legislators have been in crisis mode for the past two years
and could well be facing another serious money shortage when they
approve a budget for 2003-04.
Shelton, commenting on the competitive position of faculty salaries
here, said last year proved to be a "holding pattern" for the
University, with faculty pay raises ranging from 3 percent to
3.5 percent.
The money for the raises came from two sources: the flat $625
raise all state employees received last year, plus revenues generated
by the $300 campus-based tuition increase.
This year, there is no state pay raise, which means that faculty
raises will be based entirely on revenues generated by the $300
tuition increase that went into effect this fall.
As Ornstein said, the way to keep the best faculty is to be able
to match -- or beat -- the last best offer a faculty member has
received, and that can take money, though research support can
be just as -- if not more -- important. Money is also needed to
recruit new faculty with higher salaries that reflect the competitive
market. In both cases, the money has to come from somewhere.
Ornstein also noted an attendant problem that develops when raises
are bestowed to fend off outside recruiters -- the widening pay
disparities within departments, which is also exacerbated by new
faculty members brought in from the outside at higher salaries,
particularly senior ones. What makes it worse, in Ornstein's eyes,
is that often the professors with lower salaries are the longtime
professors who have been the most loyal to the institution.
And by virtue of their lower salaries, these are the professors
who become the most likely targets for other universities to attempt
to recruit. Ornstein worries that if these differences in compensation
are allowed to continue, some of these faculty members will become
real targets for other universities to recruit.
No student president who has served on the task force has wholeheartedly
embraced the notion of raising tuition, and Daum in her remarks
on Sept. 26 said she saw the prospect of raising tuition as a
"gray area" that would call upon its members to balance the need
for more money for faculty pay with preserving accessibility to
students.
Her point is one of which everybody on the task force is acutely
aware.
There are, of course, inherent tensions between maintaining the
quality of the University -- as measured by such things as the
caliber of the faculty and low teacher-pupil ratios -- and preserving
access to worthy students as befitting an institution that calls
itself "the people's university."
Task force members got an inkling of how good a job the University
is doing on that score by reviewing a story titled "Baccalaureate
Bargains" in the October issue of "Kiplinger's."
The magazine identified its "100 best college values" using a
test formula that graded universities both on great academics
and affordable tuitions. At the top of the magazine's list, for
the third year in a row, was Carolina.
The article ended by describing how "Kiplinger's" gave "extra
credit" to schools that are generous with need-based aid, which
it measured by looking at the percentage of aid offered in the
form of grants as well as the average debt load carried by graduates.
"Among the least stingy colleges on these scores were UNC, UVA
and the University of Washington," the story said.
A steady source of increases for need-based aid in the past three
years has been the tuition increases themselves, Shirley Ort,
associate provost and director of scholarships and student aid,
has said. That's because a fixed percentage of increased revenues,
ranging from 35 percent to 40 percent, has been earmarked for
that purpose.
The result has been that the families least able to afford higher
tuition have not had to pay it.
Shelton said one of the challenges will be to address what he
called "the predictability factor." The idea is that parents and
students could more easily accept and absorb tuition increases
if they knew when they were coming and how much they were going
to be.
To achieve such predictability requires some kind of multi-year
tuition plan, Shelton said.
Shelton and Daum said they both talked to Brad Wilson, the chair
of the Board of Governors, when he visited the campus in September.
Shelton said Wilson envisions a multi-year plan for the entire
UNC system that would run two to three years, rather than the
five years that has been talked about over the past year.
Daum said she told Wilson she wanted tuition increases to be used
for qualitative uses, not simply to pay for enrollment growth
that traditionally has been funded with state money.
Shelton said that Wilson supports the grass-roots process occurring
at each school and wants to see thoughtful work come out of each.
"They
want to get our best thinking on it, and that's just the opening
we wanted," Shelton said.
Trustees
turn down requests
for representation
The
University Board of Trustees on Sept. 26 in a single action voted
to reject separate requests from the Faculty Council and Employee
Forum to have a non-voting representative from each body added
to the board.
The action followed the recommendation of a subcommittee of the
board that met the day before to consider the issue. Members of
the subcommittee were Rusty Carter, James Hynes and Richard "Stick"
Williams.
All three trustees said at their Sept. 25 meeting that they supported
the goal of improving communications, which lay at the heart of
the request. At the same time, they were equally certain that
adding seats for a faculty member and staff member wasn't the
best way to go about it.
Carter, for instance, said he was worried that other groups such
as alumni would seek the same kind of representation on the board.
"Once you start down that road, you could have a board that is
twice the size it is now," Carter said.
Hynes said the faculty already exercises considerable authority
over many areas, which is how it should be.
All three men agreed that the state legislature had configured
membership on the board in a way that was probably about right,
and they were reluctant to tinker with it, even if it was possible
for them to do so.
At the full trustees meeting Sept. 26, Hynes read a statement
that encapsulated the ad hoc committee's position:
"The
University of North Carolina has a cherished tradition of shared
governance, with clear delegations of authority to the faculty
as well as the administration in specific areas," the statement
said.
"The
faculty (members) of the University already have substantial authority
and responsibility for the curriculum and degree programs of the
University. This is as it should be. In addition, faculty (members)
have a major responsibility in the peer review of their own colleagues
for initial appointment, promotion in rank and award of tenure.
The Code and Bylaws of the University are explicit in the delineation
of these lines of faculty responsibility and authority.
"There
is, indeed, some virtue in the wisdom of separating the governance
authority of the faculty (in the Faculty Council and its executive
committee as well as other constituted committees of the faculty)
and that of the Board of Trustees. The request for a seat and
a voice speaks to the need for the faculty voice to be heard,
and this board should be sensitive and responsive to that request."
Hynes said the Employee Forum's request for a seat had further
complicated the board's response.
"While
the concept of shared governance has typically centered around
faculty responsibility for academic matters and student responsibility
for administration of the judicial code and other areas clearly
under the purview of student government, the voice of our staff,
who perform invaluable service in the day-to-day operations of
the University, clearly needs to be heard," Hynes said.
"Our
committee recognizes the importance of hearing the voice of the
University's faculty and our employees. We also recognize that
the relationship between faculty and staff is not always symmetrical
or analogous, and that in seeking to improve communication, the
solution for one may not be the best solution for the other."
After reading the statement, Hynes recommended that trustees find
other means to satisfy the legitimate requests for improved communication
between the board and the University's faculty and employees.
Faculty Chair Sue Estroff issued this statement in response to
the trustees' decision:
"The
board's unanimous action denying the elected faculty chair a non-voting
seat with the Board represents a significant missed opportunity
for the board and the campus," Estroff said.
"It
is our position that the board would be a more informed, engaged
and effective body with the presence of faculty leadership in
a consultative, collaborative role. Likewise, the faculty would
be better informed about the board's priorities and principles
with the liaisons of the faculty chair.
"We
regret that the board did not consider the faculty resolution
separately from that of the employees, and that they took a literal
view of the state legislation.
"Legal
counsel from the Office of the President has made clear that this
choice is open to the board and does not conflict with the legislation.
We do not agree that this is a separation of powers issue because
a non-voting member has no real power. We eagerly await the board's
proposals for improving communication with the faculty and look
forward to working with them on this joint endeavor."
At an Oct. 2 Employee Forum meeting, Chair Tommy Griffin said
he and the forum "won't give up" on getting a representative on
the board because of the need for two-way communication between
the forum and trustees.
Chancellor James Moeser, speaking to forum members at the same
Oct. 2 meeting, said he will work with Estroff and Griffin to
find appropriate ways for faculty and staff concerns to be heard
by the board. He also said he would use his office to create "linkages"
between the trustees and both the Employee Forum and Faculty Council.
School
of Public Health chosen
to house $16.5 million
'active living' program
Recent
national statistics suggest that only 26 percent of American adults
are physically active and 61 percent are overweight. Resulting
debate has focused on why this may be happening, and public health
researchers are considering the impact that community design and
options for transportation may have on routine physical activity.
The Robert Wood Johnson Foundation (RWJF) has chosen the School
of Public Health to lead a multi-year, $16.5 million initiative
to address these issues. Called Active Living by Design, this
national program will establish innovative approaches to increase
physical
activity through community design, public policies and communications
strategies that can become models for success nationwide.
The program was launched on Sept. 30 in Southern Village, a Chapel
Hill community that has received national recognition for its
attention to new urbanistic design principles.
"This
is a prime opportunity to promote healthy behaviors that have
been largely removed from our daily routines. Our initiative will
concentrate on promoting physical activity by making neighborhoods
more activity-friendly. This approach could enable millions of
sedentary Americans to integrate physical activity into their
lives and as a result address other dilemmas faced by communities,
such as traffic congestion, air pollution, crime and safety,"
said Rich Killingsworth, Active Living by Design's director and
a former health scientist with U.S. Centers for Disease Control
and Prevention.
Active Living by Design will award grants of up to $200,000 over
five years to 25 qualifying community-oriented partnerships that
will develop and implement strategies that increase opportunities
for, and remove barriers to, routine physical activity, especially
among low-income Americans who are most likely to be inactive
and are most vulnerable to poor health outcomes.
The Active Living by Design national program office will post
a call for proposals on its web site, www.activelivingbydesign.org,
in November, with grantees selected by fall 2003.
"Strategies
to promote physical activity through the built environment offer
great promise and are a more meaningful approach than just advocating
for traditional activities such as sports, aerobics or weightlifting.
Structured activities only resonate with a small percentage of
the population," said Bill Roper, dean of the School of Public
Health. "Bydesigning
activity-friendly environments it becomes easier to practice 'active
living.'"
Active living is a way of life that integrates physical activity
into daily routines. The goal of active living is to achieve at
least 30 minutes of moderately intense physical activity on most
days of the week, as recommended by the 1996 U.S. Surgeon General's
Report on Physical Activity and Health.
"Active
Living by Design is an important part of The Robert Wood Johnson
Foundation's efforts to promote healthy communities and lifestyles,"
said J. Michael McGinnis, senior vice president and director of
RWJF's health group. "We chose UNC to house the national program
office because of the School of Public Health's vast experience
in working with communities on these important issues. The school
also brings to the table strengths in related academic disciplines,
such as city planning, transportation and architecture."
Many Americans are not physically active because their community
environment does not support that activity, Killingsworth said.
"It
is often difficult, if not impossible, to walk or bike to any
destination of importance, and few places actually encourage people
to be active. Opportunities to be active have been engineered
out of daily routines in favor of convenience. Active living embraces
the ideal of having choices to engage the built and natural environment
with our feet or pedals."
Add these built-environment issues to the proliferation of television
viewing, video game playing and Internet usage and the result
is an increasing number of Americans choosing a lifestyle that
has essentially no opportunity for any physical activity. The
price for many, said Roper, has been an epidemic of obesity and
chronic diabetes in families, one generation to the next.
"Our
vision for this program is to leave a legacy that impacts all
segments of society by creating places that can improve the quality
of life for Americans regardless of ability, age, race or income,
and at the same time reducing the public health burden of physical
inactivity," Killingsworth said.
The Robert Wood Johnson Foundation, based in Princeton, N.J.,
is the nation's largest philanthropy devoted exclusively to health
and health care. It concentrates its grant making in four goal
areas: to assure that all Americans have access to basic health
care at reasonable cost; to improve care and support for people
with chronic health conditions; to promote healthy communities
and lifestyles; and to reduce the personal, social and economic
harm caused by substance abuse -- tobacco, alcohol and illicit
drugs.
Real
Estate Deal
Carolina
employees may qualify for a low-cost home in Chapel Hill being
offered by the Orange Community Housing and Land Trust (OCHLT).
Built in 2001, the three-bedroom, two-bath townhome at 1731 Legion
Road has 1,250 square feet. It features nine-foot ceilings, a
private back deck, ample closet space and a separate storage room.
The home currently lists for $106,000, and there is down-payment
assistance available through OCHLT.
There are four main eligibility requirements for potential buyers:
* The buyer must have a total family income at 80 percent or less
than the area median income ($43,500 for a family of two; $48,950
for a family of three; and $54,400 for a family of four);
* The buyer must have lived or worked in Orange County for at
least one year prior to closing;
* The buyer must intend to occupy -- not rent -- the property;
and
* The buyer must be a first-time homebuyer, or not have owned
a home within the last three years, or be a displaced homemaker
or a single parent with custody at least 50 percent of the time.
For more information, contact Martha J. Isleib at OCHLT at 960-0076
or misleib@ochlt.org.