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Luce Scholar wants to bridge the digital divide in Asia


Alex Mehfar, a senior economics major at the University, has come a long distance from Tehran, where he spent the first five years of his life. But he hasn't forgotten the lessons he learned along the way from his parents and professors, who inspired him to use technology to tackle social problems.

Now Mehfar will have the chance to apply those lessons abroad as a Luce Scholar. The scholarship, funded by the Henry Luce Foundation of New York, allows students to spend 10 months living and learning in Asia. Mehfar plans to work in the nonprofit sector to bring high-tech tools and skills to rural populations there.

One of only 18 Luce Scholars nationwide, Mehfar is the 22nd Carolina student to win the prestigious award since the program began in 1974.

Ali Alexandre Mehfar lived in Iran until 1983, when his family fled the war-torn country and came to Cary. Life in the United States wasn't easy at first. Mehfar recalled wanting to have nice clothes, a new car, and vacations at the beach, "like the other kids." Instead of giving him such symbols of success, his parents saved for two years to give him a computer, a tool for success. "It was a lesson I never forgot," he said.

He went on to learn about race, poverty and politics during an honors seminar at Carolina with Joel Schwartz, professor of political science. During that time Mehfar worked at a community legal clinic, as part of the service-learning requirement, and he read about the disparity between black and white students' access to computer technology.

"Mind-numbing statistics about the poor turned into real people and direct involvement," Mehfar said. It was a call to action.

Mehfar and some friends co-founded Students Engaged in Technology for the Future (SET), designed to bridge the digital divide among local middle-school students. The group supplied students with computers, used best-business practices to find and customize available curricula, and taught students how to surf the Internet, make a web page and create a spread sheet.

Mehfar had discovered something called social entrepreneurship - the application of business resources and skills to tough social problems. Soon he was studying with Rachel Willis, associate professor of American studies and economics, and learning how computer technology could bolster the N.C. hosiery industry. He co-founded SOCKHELP, an online program that identifies new and sometimes unusual business opportunities for sock manufacturers, allowing them to sell their products directly to retailers. The program has led to new out-of-state sales, despite a depressed local market.

Last summer, Mehfar returned to Iran to learn about the impact of the 1979 revolution. "I witnessed first-hand how the Internet and satellite television were slowly breaking the chokehold once held by the government," he said.

"The computer my parents gave me in middle school is long gone," Mehfar wrote in his Luce application, "but the idea that technology can transform individuals, organizations and society as a whole still resonates deep within me. While much of today's technology is driven by the needs of the private sector and the global economy, I see enormous possibilities in applying those same tools to effect change within the public sector."

The Luce award is the latest of many achievements for Mehfar. He came to Carolina with

a Morehead scholarship, which supported four years of study. He is also a member of Phi Beta Kappa and the Order of the Golden Fleece, the University's highest honor society, and he has been actively involved in student honor courts and student government.


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